Brownie Points

Custom labels in less than 72 hours

The Challenge

When a global retailer asked Brownie Points, Columbus-based gourmet brownie and popcorn confectioner, if they had the ability to customize the labeling of their gift packages, they asked us two questions: How fast could we print and ship labels for 70,000 brownie packages and how could we help them offer custom labeling to all of their customers while keeping their promise to ship orders within 72 hours?

Our Custom Solution

Brownie Points’ desire to offer custom labeling fit perfectly with our state-of-the-art UV Inkjet Digital Press. Because our digital press, we call her Betsy, requires no tooling, printing plates or dies, our team of designers is able to convert press-ready artwork into labels at the click of a button and ship them out in days — not weeks.

“BGR Label Printing is a true partner... they work to ensure everything is the quality we have come to expect. They meet our timelines to perfection.” — Lisa King, President/Founder

The Impact for Our Client

Brownie Points has taken gift giving to a whole new level. The combination of their uniquely delicious brownies and popcorn wrapped in customized packaging helps their customers show their appreciation in a way that stands out amongst the crowd. Brownie Points is projecting 30% Growth in their custom gifts next year.

Check out Brownie Points’ story and mouthwatering gift packages at browniepointsinc.com
(The Kitchen Sink brownie is a must try.)